Comparisons

Best Video Review Apps for Ecommerce (2026): 8 Tools Compared

Eight apps for collecting video reviews and testimonials for an online store, compared on video limits, order-based pricing, Google Shopping, free plans and price. Product review apps and testimonial tools, from each vendor's own pricing page.

P

Pavel Putilin

Founder

October 9, 2026

Short answer

For product reviews with video on a Shopify store: Judge.me (video reviews free, Awesome at $15/month), Loox (video from Convert at $49.99/month) or Okendo (from $19/month by orders). For brand-level video testimonials not tied to an order, on any store: VideoTestimonials ($24/month, unlimited video). Reviews.io suits stores that want Google Seller Ratings.

Best Video Review Apps for Ecommerce (2026): 8 Tools Compared

Prices checked on each vendor's own pricing page between 2026-10-03 and 2026-10-08. We update this page when a vendor changes a plan.

Online stores have two kinds of customer video to collect. Product reviews are tied to an order: a star rating and a short clip on the product page, often fed into Google Shopping. Video testimonials are about the brand: a customer explaining what changed for them, usable on the homepage, in ads and in email. Review apps such as Judge.me and Loox are built for the first; testimonial tools such as VideoTestimonials, our product, for the second. This page compares eight across both.

What to look for

  1. Video on which plan. Some apps include video reviews free; others hold them for a mid-tier plan.
  2. Order-based pricing. Most review apps charge by monthly orders, so the bill grows with the store.
  3. Google Shopping and rich snippets, so star ratings appear in search and shopping ads.
  4. Review requests sent automatically after delivery, with reminders.
  5. Display on product pages: video carousels, galleries and media in the review list.
  6. Incentives, such as a discount for a photo or video review.
  7. Platform. Most are built for Shopify; check yours.

The apps at a glance

Prices read from each vendor's own pricing page; oldest check 2026-10-03.
ToolFree planEntry paid planUnlimited video fromRecording limitBest for
VideoTestimonials20 text testimonials + 10 video testimonials, no time limit$24/monthStarter, $24/monthSet per form, up to 5 minutesUnlimited video on a small budget; 3 brands from the first paid plan
Judge.meUnlimited product and store reviews, including photo and video reviewsAwesome: $15/monthFree plan (video reviews)Not statedProduct reviews on a Shopify store, free or at $15/month
LooxBeginner: review request emails, up to 500 total ordersConvert: $49.99/monthConvert, $49.99/monthNot statedPhoto and video product reviews for fast-growing stores
OkendoUp to 50 orders a monthEssential: $19/monthNot offered on published plansNot statedEstablished Shopify brands wanting reviews, loyalty and referrals in one platform
StampedNoneReviews, 200 orders: $23/monthNot offered on published plansNot statedShopify stores collecting photo and video product reviews
YotpoReviews & UGC: limited free plan for up to 50 orders a monthStarter: $15/monthNot offered on published plansNot statedOnline stores wanting reviews and loyalty from one vendor
Reviews.ioNoneEssentials: $29/monthNot offered on published plansNot statedProduct and company reviews with Google Seller Ratings
GoZen TestimonialNoneStarter: $13/monthEssential, $20/monthNot statedVideo and text testimonials inside a Shopify store

The 8 apps, reviewed

1. Judge.me — free video reviews

Judge.me

Review platform
Free plan
Unlimited product and store reviews, including photo and video reviews
Entry paid plan
Awesome: $15/month
Unlimited video from
Free plan (video reviews)
Recording limit
Not stated
Best for
Product reviews on a Shopify store, free or at $15/month
Not for
Testimonials that are not tied to an order
Checked 2026-10-03 on judge.me

Judge.me's Forever Free plan includes unlimited review requests, photo and video reviews and SEO rich snippets, which makes it the default choice for a new store. Awesome at $15/month adds AI features, Google Shopping, referrals and full customisation, and its widgets include a video carousel.

Choose it if you want product video reviews on a Shopify store for free or very little.

Not for: testimonials that are not tied to an order.

2. Loox — photo-first reviews, video on Convert

Loox

Review platform
Free plan
Beginner: review request emails, up to 500 total orders
Entry paid plan
Convert: $49.99/month
Unlimited video from
Convert, $49.99/month
Recording limit
Not stated
Best for
Photo and video product reviews for fast-growing stores
Not for
Service businesses and testimonials outside a store
Checked 2026-10-08 on loox.app

Loox is built around visual reviews. Its free Beginner plan includes review request emails, a discount for photo reviews and multilingual support, for up to 500 total orders. Video reviews start on Convert at $49.99/month, which also adds Google Shopping, referrals, AI review highlights and stories, and removes Loox branding. Unlimited at $299.99/month removes the request and referral limits.

Choose it if your products sell on how they look and photos and video matter most.

Not for: video reviews on a free plan.

3. Okendo — reviews, loyalty and referrals in one

Okendo

Review platform
Free plan
Up to 50 orders a month
Entry paid plan
Essential: $19/month
Unlimited video from
Not offered on published plans
Recording limit
Not stated
Best for
Established Shopify brands wanting reviews, loyalty and referrals in one platform
Not for
Service businesses and testimonials outside a store
Checked 2026-10-08 on apps.shopify.com

Okendo's Shopify listing describes five connected apps — reviews, loyalty, surveys, quizzes and referrals — and lists photo reviews, video reviews, testimonials, carousels and media galleries among its display options. Its review plans are priced by monthly orders: free up to 50, Essential at $19/month up to 200, Growth at $119/month up to 1,500.

Choose it if you are an established Shopify brand that wants reviews and loyalty from one vendor.

Not for: stores outside Shopify, or a small budget at higher order volumes.

4. Stamped — photo and video UGC with Q&A

Stamped

Review platform
Free plan
None
Entry paid plan
Reviews, 200 orders: $23/month
Unlimited video from
Not offered on published plans
Recording limit
Not stated
Best for
Shopify stores collecting photo and video product reviews
Not for
Testimonials outside an online store
Checked 2026-10-08 on stamped.io

Stamped's Reviews product collects reviews in email, includes customisable on-site widgets, integrates with Google and Klaviyo, and lists photo and video UGC collection, Q&A and AI sentiment analysis. Its pricing selector shows Reviews at $23/month for 200 orders a month; its FAQ says plans start at $199 per month for a single product, and smaller brands are pointed to its Shopify App Store listings.

Choose it if you want reviews alongside Stamped's loyalty and repeat-purchase products.

Not for: stores outside Shopify.

5. Yotpo — reviews and UGC at scale

Yotpo

Review platform
Free plan
Reviews & UGC: limited free plan for up to 50 orders a month
Entry paid plan
Starter: $15/month
Unlimited video from
Not offered on published plans
Recording limit
Not stated
Best for
Online stores wanting reviews and loyalty from one vendor
Not for
Testimonials outside an online store
Checked 2026-10-08 on yotpo.comYotpo alternatives →

Yotpo's Reviews & UGC product has a limited free plan for up to 50 orders a month, then Starter from $15/month at the lowest volume, rising with orders. AI review summaries, translation and syndication are on custom-quoted plans. Its pricing page does not list video reviews as a separate feature, so check the plan you are quoted.

Choose it if you want reviews and loyalty from one large vendor.

Not for: a predictable bill as orders grow.

6. Reviews.io — product and company reviews, Google Seller Ratings

Reviews.io

Review platform
Free plan
None
Entry paid plan
Essentials: $29/month
Unlimited video from
Not offered on published plans
Recording limit
Not stated
Best for
Product and company reviews with Google Seller Ratings
Not for
Several domains on one subscription

Reviews.io collects product and company reviews, including photos and video, from Essentials at $29/month with up to 300 review invites. Start-Up adds review importing and Google Seller Ratings. Each top-level domain is a separate subscription.

Choose it if company reviews and Google Seller Ratings matter as much as product reviews.

Not for: several domains on one plan.

7. GoZen Testimonial — video testimonials inside Shopify

GoZen Testimonial

Testimonial tool
Free plan
None
Entry paid plan
Starter: $13/month
Unlimited video from
Essential, $20/month
Recording limit
Not stated
Best for
Video and text testimonials inside a Shopify store
Not for
Sites not on Shopify
Checked 2026-10-08 on apps.shopify.com

GoZen Testimonial is a Shopify app for video and text testimonials rather than order-based reviews. Starter at $13/month includes 3 video testimonials; Essential at $20/month has unlimited video. It was listed on the Shopify App Store on 18 May 2026 and had no merchant reviews when we checked.

Choose it if you want testimonials managed inside Shopify.

Not for: stores not on Shopify, or anyone who wants an app with a track record.

8. VideoTestimonials — brand video testimonials, on any store

VideoTestimonials

Testimonial tool (ours)
Free plan
20 text testimonials + 10 video testimonials, no time limit
Entry paid plan
Starter: $24/month
Unlimited video from
Starter, $24/month
Recording limit
Set per form, up to 5 minutes
Best for
Brand-level video testimonials and UGC-style clips for product pages, ads and email, on any store
Not for
Star ratings tied to orders, product review syndication or Google Shopping
From our pricing page

VideoTestimonials is our product, and it is not a product review app. Customers record a video testimonial in the browser from a link you send after delivery, you approve and trim it, and it appears in a widget on your product pages or homepage, or on a Wall of Love. On Shopify, the widget goes in with a Custom Liquid section in the theme editor; it works the same on WooCommerce, BigCommerce or any other store builder. Starter is $24/month with unlimited video, not priced by orders. You can also import reviews you already have from Amazon, Google and Trustpilot to the Wall of Love.

Choose it if you want customers on video talking about your brand, for pages and ads, without per-order pricing.

Not for: star ratings on product pages or Google Shopping; use Judge.me or Loox for that, alongside us if you want both.

What the bill looks like at 1,000 orders a month

Order-based pricing is the biggest difference between these apps once a store grows. At about 1,000 orders a month, from each vendor's published prices:

  • Judge.me Awesome stays at $15/month, a flat price.
  • Stamped Reviews is $99/month at 1,000 orders.
  • Okendo Growth is $119/month, covering up to 1,500 orders.
  • Yotpo Starter is $129/month at 1,000 orders.
  • Loox Convert starts at $49.99/month; its Shopify App Store listing says 300 orders are included and each extra 300 cost $50.
  • Reviews.io counts review invites rather than orders: up to 1,000 on Start-Up at $79/month.

VideoTestimonials does not count orders at all: Starter is $24/month however many customers you ask.

Running a review app and a testimonial tool together

Many stores end up with both, because they answer different questions a shopper has.

WhereWhat to showFrom
Product page, near the priceStar rating and review countReview app
Product page, below the foldPhoto and video product reviewsReview app
Product page, near Add to cartOne short brand video testimonialTestimonial tool
HomepageA carousel of customer videos about the brandTestimonial tool
Ads and email15–30 second clips cut from testimonialsTestimonial tool
Search and Shopping resultsStar ratingsReview app, through Google Shopping or rich snippets

The review app proves that this product works for people like the shopper. The testimonial proves that the brand is worth buying from at all — which matters most for a first purchase, a higher price, or a product that is hard to judge from photos.

If budget allows only one, start with the review app on a store with many products and steady orders, and with video testimonials on a store selling a few considered products, a subscription or a service.

How to get more video reviews

  • Ask after delivery, when the product is in their hands, not at checkout.
  • One or two prompts: "What did you buy it for?" and "How is it going?" are enough.
  • Offer a small reward for a photo or video review if your app supports it — Loox includes a discount for photo reviews on its free plan — and disclose incentives where the review appears.
  • Show the videos you have on the product page, so new customers see what a video review looks like.
  • Use the best clips everywhere: product pages, ads, email and social. See how to repurpose video testimonials.

Which to pick

If you need…Pick…Why
Free product video reviews on ShopifyJudge.meVideo reviews on its free plan
Photo-first, visual reviewsLooxBuilt around visual reviews
Reviews plus loyalty and referralsOkendoFive connected apps
Reviews with Q&A and loyaltyStampedReviews, Loyalty and Repeat products
Company reviews and Google Seller RatingsReviews.ioSeller Ratings on Start-Up
Testimonials inside ShopifyGoZen TestimonialShopify app, unlimited video on Essential
Brand video testimonials on any storeVideoTestimonialsUnlimited video, not priced by orders

Where VideoTestimonials fits

We are the pick for brand-level video — customers on camera saying why they buy from you — on any store, at a flat monthly price. We are not a product review app: for star ratings, product-page review lists and Google Shopping, Judge.me, Loox or Okendo are the right tools, and many stores run one of them next to us. Read testimonials on Shopify, the Shopify integration, or the best testimonial apps for Shopify.

How we compared: prices, limits and features were read from each vendor's own pricing page, or the Shopify App Store listing where that is where the vendor publishes its plans, on the dates shown above. VideoTestimonials is our product; we have said where each alternative is the better choice.

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P

Pavel Putilin

·Founder

Founder of VideoTestimonials. Passionate about helping businesses build trust through authentic customer stories and video social proof.

Frequently asked questions

What is the best video review app for Shopify?+

Judge.me for most stores, because its free plan already includes unlimited photo and video reviews, and Awesome is $15/month. Loox if you want a visual, photo-first review display and can pay $49.99/month for video. Okendo for established brands that want reviews, loyalty and referrals together.

Which review app has free video reviews?+

Judge.me. Its Forever Free plan includes unlimited review requests and photo and video reviews. Loox's free Beginner plan has no video reviews; they start on Convert at $49.99/month.

What is the difference between a product review and a video testimonial?+

A product review is tied to an order and a product, shows star ratings on the product page and can feed Google Shopping. A video testimonial is a customer talking about your brand or results, not tied to a specific order, and works on any page or ad.

How are ecommerce review apps priced?+

Mostly by monthly orders. Okendo's Essential plan is $19/month for up to 200 orders, Stamped's Reviews is $23/month at 200 orders, and Yotpo's Starter is $15/month at the lowest volume. Judge.me and Loox use flat plans; VideoTestimonials is not priced by orders.

Do review apps work outside Shopify?+

Some do. Reviews.io collects product and company reviews for many ecommerce platforms. Judge.me, Loox, Okendo and Stamped are built around Shopify. VideoTestimonials works on any site that accepts an embed code, including Shopify through a Custom Liquid section.

How do I get more video reviews from customers?+

Ask after the product arrives, not at checkout; keep the request to one or two questions; offer a discount for a photo or video review if your app supports it, and disclose it; and show existing video reviews on the product page so customers see what you are asking for.

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