Testimonial Analytics
Track views, clicks, engagement, and conversions for every testimonial and widget. Know which testimonials drive the most sales, which placements perform best, and how social proof impacts your bottom line.
Understand exactly how your testimonials impact conversions and revenue
Key Benefits
Conversion tracking
See which testimonials directly influence purchases, signups, and other conversion events. Connect testimonial engagement to revenue with attribution data you can trust.
Engagement metrics
Track views, video plays, play duration, clicks, and interactions for every testimonial and widget. Understand how visitors engage with your social proof.
Placement optimization
Compare performance across different pages and positions. Know whether your homepage carousel, pricing page widget, or product page testimonials drive the most conversions.
How It Works
Analytics are automatically collected for every testimonial display and widget.
View dashboards showing views, engagement, clicks, and conversion attribution.
Filter by date, testimonial, widget, page, or customer segment.
Export data to your analytics platform or download reports for your team.
Frequently Asked Questions
What metrics are tracked?
We track impressions, video plays, play completion rate, clicks, time spent viewing, scroll depth, and conversion events. For widgets, we also track which specific testimonial was visible when a conversion occurred.
Can I connect analytics to Google Analytics or other tools?
Yes. We support integration with Google Analytics, Mixpanel, Segment, and other popular analytics platforms. You can also use our webhook to send event data to any custom destination.
Is analytics data GDPR compliant?
Yes. We collect analytics without personal visitor data -- no cookies, no personal identifiers. All tracking is aggregate and compliant with GDPR, CCPA, and other privacy regulations out of the box.
Try Testimonial Analytics.
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