Head-to-head comparison
Yotpo vs Trustpilot (2026)
How Yotpo and Trustpilot stack up — plus where VideoTestimonials fits as a third option.
Option A
Yotpo
Yotpo is a large e-commerce marketing platform covering reviews, SMS, loyalty, and subscriptions. Its review features are part of a broader commerce marketing suite.
Contact sales · Starter
Try this instead
VideoTestimonials
All-in-one platform
Video + text testimonial collection, 55 image studio templates, 10+ Wall of Love widgets, REST API, multi-space.
$24/mo · Starter
Option B
Trustpilot
Trustpilot is a well-known public review platform where consumers leave verified reviews. Businesses can manage their profile and use paid tools to leverage their reviews.
From $299/mo · Starter
Pricing across all three plans
Each row is a tier — Starter, Pro, etc. — with real prices from each platform's pricing page.
| Plan | Yotpo | VideoTestimonials | Trustpilot |
|---|---|---|---|
| Free | Free (very limited) | Free | Free (consumer only) |
| Starter | Contact sales | $24/mo | From $299/mo |
| Pro | Contact sales | $49/mo | From $629/mo |
More on each platform
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