Head-to-head comparison

Yotpo vs Shoutout (2026)

How Yotpo and Shoutout stack up — plus where VideoTestimonials fits as a third option.

Option A

Yotpo

Yotpo is a large e-commerce marketing platform covering reviews, SMS, loyalty, and subscriptions. Its review features are part of a broader commerce marketing suite.

Contact sales · Starter

Try this instead

VideoTestimonials

All-in-one platform

Video + text testimonial collection, 55 image studio templates, 10+ Wall of Love widgets, REST API, multi-space.

$24/mo · Starter

Option B

Shoutout

Shoutout is a simple, budget-friendly testimonial tool for small businesses. It supports both video and text testimonial collection with a focus on ease of use. Offers a lifetime deal option.

$15/mo · Starter

Pricing across all three plans

Each row is a tier — Starter, Pro, etc. — with real prices from each platform's pricing page.

Plan	Yotpo	VideoTestimonials	Shoutout
Free	Free (very limited)	Free	No free tier
Starter	Contact sales	$24/mo	$15/mo
Pro	Contact sales	$49/mo	$199 one-time

Our independent comparisons

Read the deep dive

We don’t maintain a direct Yotpo vs Shoutout blog post — but we’ve done detailed head-to-head comparisons of each against VideoTestimonials. Both posts give you a clear picture of how the platforms differ.

Deep comparison

VideoTestimonials vs Shoutout: Which Is Better for Video Testimonials?

A comprehensive comparison of VideoTestimonials and Shoutout covering video collection flow, customization, widgets, pricing, and team features to help you choose the best testimonial tool.

10 min read