Shoutout vs Yotpo (2026)
How Shoutout and Yotpo stack up — plus where VideoTestimonials fits as a third option.
Shoutout
Shoutout is a simple, budget-friendly testimonial tool for small businesses. It supports both video and text testimonial collection with a focus on ease of use. Offers a lifetime deal option.
All-in-one platform
Video + text testimonial collection, 55 image studio templates, 10+ Wall of Love widgets, REST API, multi-space.
Yotpo
Yotpo is a large e-commerce marketing platform covering reviews, SMS, loyalty, and subscriptions. Its review features are part of a broader commerce marketing suite.
Shoutout vs Yotpo at a glance
Each figure was read off the vendor’s own pricing page on the date shown under the table.
| Feature | Shoutout | Yotpo |
|---|---|---|
| What it is | Testimonial tool | Review platform |
| Free plan | No free plan | Reviews & UGC: limited free plan for up to 50 orders a month |
| Entry paid plan | Monthly: $15/month | Starter: $15/month |
| Unlimited video from | Monthly, $15/month | Not offered on published plans |
| Recording limit | Not stated | Not stated |
| Money-back guarantee | 7 days | Not stated |
| Best for | The lowest monthly price for unlimited video | Online stores wanting reviews and loyalty from one vendor |
| Not for | Trying a tool before paying | Testimonials outside an online store |
| Checked | 2026-11-01 on shoutout.io | 2026-11-01 on yotpo.com |
Which to choose
- They are different kinds of product: Shoutout is a testimonial tool, Yotpo a review platform.
- Only Yotpo has a free plan (Reviews & UGC: limited free plan for up to 50 orders a month); Shoutout has none.
- Entry plans: Shoutout Monthly: $15/month; Yotpo Starter: $15/month.
- Only Shoutout lists unlimited video testimonials on a published plan, from Monthly, $15/month. Yotpo does not.
- Shoutout offers a 7-day money-back guarantee.
Choose Shoutout for
The lowest monthly price for unlimited video
Not the pick for
Trying a tool before paying
Choose Yotpo for
Online stores wanting reviews and loyalty from one vendor
Not the pick for
Testimonials outside an online store
For reference, VideoTestimonials (our product): a free plan with 20 text testimonials and 10 video testimonials, then unlimited video testimonials from Starter at $24/month; recording length is set per form, up to 5 minutes. Compare plans.
Pricing across all three plans
Each row is a tier — Starter, Pro, etc. — with real prices from each platform’s pricing page.
| Plan | Shoutout | VideoTestimonials | Yotpo |
|---|---|---|---|
| Free | No free plan | Free | Free (up to 50 orders a month) |
| Monthly | $15/month (Monthly) | $24/mo | $15/month (Starter, lowest order volume) |
| Lifetime | $199 once (Lifetime) | N/A | $119/month (Pro, up to 250 orders a month) |
Each one against VideoTestimonials
Our head-to-head posts compare Shoutout and Yotpo with VideoTestimonials feature by feature, including where each is the better choice.
More on each platform
Common questions
Is Shoutout or Yotpo cheaper?
Shoutout's Monthly plan is $15/month; Yotpo's Starter plan is $15/month. Read from each vendor's own pricing page on 2026-11-01.
Do Shoutout and Yotpo have free plans?
Shoutout: No free plan. Yotpo: Reviews & UGC: limited free plan for up to 50 orders a month.
Which has unlimited video testimonials, Shoutout or Yotpo?
Only Shoutout lists unlimited video testimonials on a published plan, from Monthly, $15/month. Yotpo does not.
Shoutout is cheaper — why should I switch?
Shoutout is more affordable ($15/mo or $199 lifetime) but has only 2 widget types, ~3 import sources, and no image studio. VideoTestimonials offers 10+ widgets, 18 import sources, image studio with 50+ templates, and a free tier to start.
Can I keep my existing testimonials?
Yes. Export from Shoutout and import via CSV. All your testimonials, ratings, and customer info will transfer.
Does VideoTestimonials work on any website?
Yes, our widgets work on WordPress, Shopify, Webflow, Squarespace, Wix, and any site that supports HTML embeds.
Is VideoTestimonials suitable for e-commerce?
Yes. While we do not include SMS or loyalty programs like Yotpo, our testimonial and review display tools work perfectly for e-commerce product pages, landing pages, and homepages.
Why not just use Yotpo?
If you only need testimonials and social proof, VideoTestimonials offers dedicated testimonial tools with a simpler setup and lower cost than enterprise suites.
Can I use VideoTestimonials with Shopify?
Yes, our widgets work with Shopify, WooCommerce, and any e-commerce platform that supports HTML embeds or has a JavaScript snippet.
Weighing Shoutout against Yotpo?
Try the third option free.
VideoTestimonials collects video and text testimonials through one link, imports the reviews you already have, and embeds them anywhere. Free plan includes 10 videos, 20 text testimonials and a Wall of Love — no credit card, nothing expires.